Tuesday, August 28, 2012

3 Reasons Your Business Needs a Mobile Website


Is your business falling behind? If your business’s website has not yet went mobile then you are not only falling behind the times but are about to lose out on many customers that your competitors are taking from you. Think about how many people you know own a smart phone or a tablet. Probably pretty close to everyone you know. Now think about how many of them use their mobile device to surf the web. Again, probably almost all of them including you and your family. So if everyone you know is using a mobile device just imagine how many people may be looking for your website or will be looking for your website in the future that will be using a mobile device. Can you really afford to take the risk of not having a mobile website? Being an Arizona web design specialist I am going to take the time to tell you some of the main reasons why you and your business can’t afford to go without a mobile website.

   1)     SEO - How can a mobile website help SEO?  Google now has a separate index for mobile devices.         This has yet to be watered down like the search engines currently are. If you start now you may be able to get your business ranked without the time and work it will take to get your website ranked on the search engines for non-mobile devices.
   2)   Lost Traffic – By not having a mobile website you will lose traffic that would have visited your site if                                              you had a mobile website. If someone were to search for your website on their mobile device your website will appear broken causing the user to leave and likely going to one of your competitors.
   3)   Competitive Advantage – In order for you to gain a competitive advantage you must obtain new technology before your competitors. Now I can promise you that many of your competitors already have a mobile website however there will be competitors who have not gotten one yet.

By getting a mobile website for your business two things will happen. One you will start getting the customers that were going to your competitor’s website because they couldn’t view yours and two you will gain a competitive advantage over your competitors that don’t yet have a mobile website. Contact an elite Arizona web design company today so that they can begin developing your new mobile website and see your business grow. 

Tuesday, August 21, 2012

3 Steps to Running a Successful Business


Every business has a goal to be successful or why would of they went into business in the first place? There are some things that customers expect from business owners that will ultimately be the deciding factor if they are successful or not. The reason customers are the deciding factor is because without them your business will make zero money and you will soon go out of business. So what are your customers looking for? Being in the Arizona web design field we have worked with many different businesses in many different fields and there are certain things that separate a successful business from a business that doesn't make it. You definitely don't want your business to be a fly by night business so I am going to tell what things you must always do no matter what as a business owner.
  1.  Honesty -  Whether you are an Arizona web design company or restaurant you must be honest with your customers. You may be able to pull a quick one on a few customers but word will get around and you will not only lose out on repeat customers but the chances of any new customers will be slim. This leads me into my next point.
  2. Reputation - If your business gets a bad reputation you might as well pack up shop and move to another city or even country because reputation is everything. Reputation is important in the Arizona web design field however it is much more important in a service industry like a restaurant or a hotel.
  3. Customer service - Great customer service can keep your customers coming back even if there is a store down the street that has better prices.
These are 3 things that your business can't afford to be bad at. If you lack in any of these areas then you will likely begin losing business. There is a reason fortune 500 companies spend millions of dollars on surveys to see how good their employee's customer service is. They realize that great customer service can set them apart from their competitors. A great website can help with all these areas. Contact us today to find out what HireAWiz can do for you. 

Friday, August 17, 2012

Top 5 Social Media Websites for Your Business


Social media websites are now playing a key role in advertising for businesses. With Facebook, Twitter, and LinkedIn all have hundreds of millions of users which, company wouldn’t want the opportunity to reach that amount of people? Each social media platform has a different way the business can reach potential customers and with the proper strategy can put your business over the top. Social Media websites can really put your business over the top and that is why if you don’t have any social media accounts for your business now is time to get them as your competitors definitely are taking advantage of this. Working in the Phoenix web design field these are the top Social Media websites for your business to use. 
       1) Facebook – With over 900 million Facebook users the opportunity to reach potential customers is extremely high. To assist businesses Facebook setup their marketing strategy similar to Google where you can place an ad and Per Per Click or you can even pay to increase the amount of your likes that see your post.
   2)  Twitter – There isn’t a better place to promote special deals or events. Most Twitter users like Facebook are checking their accounts daily if not 10 or 11 times daily. This allows you to reach a higher volume of your followers.
   3)  LinkedIn – LinkedIn is for business professionals so this not only a great place to advertise your business but also to network with other business professionals. You never know what type of business partnerships will develop.
   4)  YouTube – What better way to showcase your business than with a video. People don’t want to read a book so if you have content people generally just skim over the content to get to the section that they want. YouTube allows you to place cool videos about your company. You can even get creative and add your pets and family into the commericial
   5)  Wikipedia – Wikipedia is one of the most searched websites for information. If your company has a Wikipedia page it isn’t only great advertising but also gives your company a great backlink for your SEO campaign. One thing to keep in mind is to read the terms and agreement carefully because Wikipedia really has stringent requirements to prevent promoting and spam.

Being in the Phoenix web design industry these are the top 5 Social Media site for your business. However there are a bunch more social media websites that can have a positive impact on your business but for every Social Media page you add to your business the more time that you have to update them.

Wednesday, August 1, 2012

4 Ways To Drive Traffic To Your Website

A website with no traffic going to it is worthless. You can create a website that looks and works exactly like Facebook but it doesn't make your website worth as much as Facebook is currently worth. Why is this? Because Facebook has over nine hundred million users and unless your website has somewhere close to that your website won't be worth near the amount that Facebook is worth. Now I know that this is an extreme example but I am wanting to show you the importance of getting visitors to your website. So how do you get visitors to your website? I am going to share some tricks that I have learned over the time I have worked for HireAWiz which a Scottsdale web design company.
  1. Become an expert - Whatever it is that your website is marketing make sure you are an expert. You want people to come to your website when they are looking for answers about that particular subject. HireAWiz for example is an expert on custom Scottsdale web design, mobile apps, SEO, Social Media Marketing among other things. Our clients will come to us when they have questions regarding these topics.
  2. Pay Per Click - Pay per click is a great way to drive instant traffic to your website. You can control your budget and only pay for the people that click on your ad and visits your website.
  3. Social Media- With so many people having Social Media accounts this a great way to drive traffic to your account. You will need to be creative and get people engaged but if you can do this you will notice the traffic to your website sky rocket. The  benefits to this are two fold as this will also help you with SEO which is our next suggestion.
  4. SEO - Being ranked on top of Google or Bing's search engines for relevant keywords can bring your website a lot of traffic and good news, you won't have to pay for every click like you do with Pay Per Click.
You can see how important traffic is to your website and hopefully these tips will help you begin driving traffic to your website. Remember having a custom Scottsdale web design is extremely important as well because if you begin getting traffic to your website you will want the website to convert the visitor to a customer. In a world where people have a hard trusting websites you need to be and look as professional positive to ensure them that your website is a safe and secure place to do business.